User Experience
User and customer journeys
Personas
User flows and site maps
Wireframes
Strategy
Marketing strategy and business direction
Content strategy
Creative strategy and briefing
Research
User and usability testing: protocol design, testing, and analysis
Qualitative research and analysis (interviews and focus groups)
In-home or shop-along research
Partner recommendations for fieldwork, online and mobile research tools, and panels
Qualitative survey design and analysis